Bayer is a multinational pharmaceutical and biotechnology corporation from Germany.
The work of farmers in Zambia is complicated by the underdeveloped agricultural supply system. An idea emerged to help farmers sell their produce and simplify their purchase of equipment, chemicals, and other necessities. Bayer decided to create a marketplace that combines these capabilities into a single platform.
Within the project, we were tasked with developing a multifunctional marketplace that would allow Bayer to diversify its income by expanding the customer base and optimizing product distribution tools.
A web application has been developed, providing convenient tools for navigating through products, managing orders and logistics, and aggregating analytical data for the purpose of optimizing agribusiness.
The implementation of the developed application by Bayer aimed to contribute to the sustainable development of the agricultural sector in Zambia by integrating innovative products and services.
Stage 1
Discovery Phase
Stage 2
Iterative Development with Sprints every 2 weeks
Stage 3
Stage 4
The marketplace is a multifunctional platform for Bayer product sales to farmers. They can purchase goods to improve yields (equipment, chemicals, etc.) with prepayment or on credit through retail outlets - Agro Hubs.
Additionally, the application allows farmers to sell their produce through distributors, making it more convenient and simpler for them to market their harvest.
Capabilities of the "Farmer" role:
Capabilities of the "Trader" role:
Capabilities of the "Agrohub" role:
Admin can view, approve, reject, close paid deposits
Super Admin:
Instead of push notifications, SMS messages were used. The reason being that internet connectivity often fluctuates in Africa, and it was more reliable to rely on mobile networks.